BIOTECHNICAL FACULTY, UNIVERSITY OF LJUBLJANA  

Milk product

PINJA

Fermented buttermilk with fruit on the bottom and muesli, with added vitamins and minerals.

PINJA is a fermented dairy product that transformed the far too often neglected buttermilk, which is a by-product from making raw butter, into a modern disguise in three varieties suitable for any part of the day. The addition of muesli enhances the value of the product along with carefully selected vitamins and minerals blended into the underlying fruit preparation with interesting flavours. The featured products address the needs of the older generation and their everyday problems. From a morning energy boost to muscle recovery after exercise to a quiet evening on the couch – PINJA is here for you. The functional trio contains live active cultures, is lactose-free, a source of protein, and is low in fat. The morning variety “Ready, steady, go!” with matcha-peach flavour is a product that is ideal for energy boosting start of the day, with vitamin B12, other B vitamins and vitamin C. After playing with grandchildren, cycling, or gardening, seniors can treat themselves with a delicious "Keep it going" with added vitamin D and calcium. Combination of chocolate and sour cherry makes you feel like you are eating a dessert. As the night-time approaches, "Slow it down" with chamomile extract combined with apricots and added niacin, melatonin and pantothenic acid provides a relaxed ending to an active day. With a circular economy in mind and easier handling, PINJA uses biodegradable and compostable PLA packaging in the shape of a traditional wooden butter churn.